More trees for Kenya at Xmas, thanks to you and PRATI
Following last year's initiative undertaken by PRATI to sustain African communities in Kenya through the Treedom network, we will be repeating the gesture this Christmas in order to bring hope and tangible benefits to the less privileged people of the African continent. In 2015 our small PRATI Forest of trees will grow from 380 planted in 2014 to 530 by the end of 2015, bringing sustainable wealth to small villages in Kenya.
Compensating for our CO2 emissions
This year's objective is to fully compensate the CO2 emissions generated by our company during the year. We have calculated our overall carbon footprint taking into consideration the manufacturing process which consumes: gas, electricity and water; we have considered the administrative activities which account for paper consumption and printing toners. Furthermore we have worked out the approximate annual consumption of fuel used by our fleet of company vehicles. All this adds up to a variety of fruit trees which represent our Xmas gift to Kenya on behalf of PRATI and you, our valued customers.
What is Treedom and how does it work in Kenya?
Treedom is a network of people, companies and trees with an objective of contributing to our planet through transparent initiatives that involve major brands and microcosmic communities primarily in the world's poorer countries. By adopting a tree miles from where you live, you are helping a community to grow food, generate revenue and also help compensate for the CO2 emissions of developed countries in the western world. In Kenya, local farmers will take care of the tree planted thanks to our Christmas initiative. They will make sure it grows into a fruit-bearing resource for their local community and will either consume its produce or sell the fruit to make money for other needs.
We hope all our customers and suppliers and partners around the world will appreciate this gesture. We believe that safeguarding the health of our planet and its less wealthy populations means more than a small gift that will quickly be forgotten. The PRATI Forest initiative is a long-lasting gesture which underlines our commitment to sustainable development and supports our environmental awareness and company ethics.
If you wish to discover more about the PRATI Forest initiative, visit treedom.net
We would like to take this opportunity to thank you for your cooperation in 2015 and wish you a wonderful holiday season and a prosperous 2016!!
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